The online arm of Bally's Corporation, formerly Gamesys, running Jackpotjoy, Virgin Games, Vera&John and Bally Bet from London.
Bally's Interactive International, previously called Gamesys, is the digital gaming and betting business of Bally's Corporation. Its brands include Jackpotjoy, Virgin Games, Vera&John, Bally Bet Sportsbook and Bally Casino. It builds and runs online bingo, slots, casino and sports betting, and its legal company in England, Gamesys Limited, trades as Bally's Interactive. The wider Bally's group describes the digital business as serving millions of players on digital platforms and traditional casino venues.
Gamesys was founded in 2001 by Andrew Dixon, Noel Hayden and Robin Tombs with a small team of software developers, and began as a software development and gaming business. It acquired Virgin Games in January 2013, joined with the Jackpotjoy group in 2019 and was bought by Bally's in October 2021. We did not find a formal mission statement. The brand line used when Bally Casino launched in the UK in September 2023 was that it is "big on entertainment, big on rewards and big on service".
The Gamesys Limited registered address is Colegrave House, 70 Berners Street, London, and a company data page lists over 1,001 employees. London is its headquarters in Wikipedia. We did not find a published list of other UK offices. Bally Casino in the UK is an online platform with no UK casino venues mentioned in the launch notice. The Home Office sponsor register includes Gamesys, which suggests it hires skilled international staff for UK roles such as software development.
Bally Casino's UK launch involved 28 teams across five time zones, which shows how international the delivery is. Product, design, technology, data, marketing and customer teams work together to ship new games and features. Gamesys has long described itself as a technology business, with its own in-house game development, so engineers and designers sit close to the commercial team. The 2001 founding team was a small group of software developers, which is how the company still talks about its roots. No culture description was found on the pages we could read, so ask about team style when you apply.
This is a good company to research if you like game design, data or product. Working on gambling products means working within strict UK rules on age checks and player protection, so compliance and safer gambling teams are also part of the picture. Because the UK business is part of a larger international group, there may also be chances to work with colleagues in other countries.
Website: www.ballycasino.co.uk
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