Out-of-home advertising agency · Advertising, Marketing & Brand

Excite OOH

A Manchester-based out-of-home advertising agency, founded in 2022, planning and creating billboard and outdoor campaigns for brands in the UK and abroad.

About Excite OOH

Excite OOH is an out-of-home (OOH) advertising agency. Out-of-home means outdoor advertising such as billboards, bus stops, posters and digital screens. The agency plans and buys outdoor media, helps with the creative work, runs research and strategy, and reports on results. It calls itself "the out of home media agency for ambitious global brands".

Its launch announcement gave its mission as to "transform the way brands buy outdoor media and connect with their target audiences". Founder Elliot Ward said: "Our passion and dedication to driving growth for brands and businesses are at the core of everything we do." The agency also says it values creativity and working closely with clients to shape strategy around their goals, and that it uses technology and an understanding of how consumers behave to help brands reach the right people. Typical aims it lists are launching products, building awareness and driving sales.

Excite OOH was founded in 2022 by Elliot Ward, who had been the out-of-home lead at One Day Agency. It is based at 26 King Street in Manchester, and a regional business report says it also has a London office. It works mainly in the UK, with access to European and US markets. Campaign images and testimonials mention Addison Lee, Egypt Tourism, Fitness First, Kilroy Travels, Lane7 and Lyle & Scott, and a report on its growth names Monday Haircare, Pizza Express and Visit Maldives.

The agency is a member of the IPA Accelerator programme for up-and-coming agencies, was named in Prolific North's Top 50 Integrated Agencies in 2025 and appears on the FEBE Growth 100 watch list. It says it has been building up its team, but a team size was not stated. Culture details beyond the focus on creativity and collaboration were not published on the pages we read.

The work is about timing and place: which poster, which screen and which street corner. A small outdoor media agency employs media planners and buyers, creative and design staff, campaign managers, analysts who measure results, and client managers. It is a good place to see how an advert on a street is chosen, booked and checked, and it shows that a major advertising business can be based outside London. A client testimonial from Kilroy Travels praised the agency as proactive and responsive on its UK launch campaign in Bristol, which shows how local the work can be.

What they do

Key facts

Website: exciteooh.com

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