Jack Morton

A brand experience agency with a London office, creating live, virtual and hybrid events, sponsorships and exhibits for global brands.

About Jack Morton

Jack Morton is a brand experience agency. Its London office offers live, virtual and hybrid experiences, sponsorship marketing, employee experiences, exhibits and trade shows, healthcare marketing, broadcast design and integrated campaigns. Clients named on its London profile include Google, Nespresso, adidas, HSBC, EY, Lenovo, Ericsson, Novartis and Riot Games.

Its stated purpose is to "reimagine what an experience can be". The agency's core idea is "Promise + Proof = Experience Brand", meaning brands should deliver on what they promise at every contact with a customer. Its motto is "Be Extraordinary", and it says people are the core of the agency.

The London office is on the 4th floor of the Foundry Building, 2 Smiths Square, London W6 8AF. According to Wikipedia, the London team planned and delivered the opening and closing ceremonies for the 2014 Commonwealth Games in Glasgow, and was responsible for the Mayor of London's New Year's Eve fireworks from 2003 until it handed them to another agency in December 2022. The company is also credited with producing the Athens 2004 Olympic ceremonies and the opening ceremony of the 2002 Commonwealth Games in Manchester.

The company grew from Jack Morton Enterprises, which began in Washington DC booking bands for student societies and moved into corporate conventions after the Second World War, into a global events and brand experience business. The London page describes its team as strategists, creative innovators, designers, futurists, operational experts and business partners. We did not find a headcount. Its parent Interpublic Group was acquired by Omnicom in late 2025, so check how that affects the Jack Morton name.

The jobs reflect running a live event from start to finish: creative directors and designers, strategists, producers who manage budgets and timelines, technical and production crews, client service teams and digital specialists. If you like seeing an idea turn into something real people experience in a room, this is one of the more hands-on corners of marketing. Its own homepage line is "we deliver Experience Without Limits", and it lists event marketing, brand activations, tradeshows and exhibits, innovation, sponsorship consulting and specialised environments. Recent work shown there includes Chevrolet at CMA Fest, COACH, Bethesda's Doom launch and Hisense at CES, and the homepage reports a merger with Impact XM and expansion into Spain and Portugal.

What they do

• {'desc': 'Planning and producing events in person and online.', 'title': 'Live and hybrid events'}
• {'desc': 'Linking brands to sport, music and culture.', 'title': 'Sponsorship and brand acts'}
• {'desc': 'Trade shows and internal events.', 'title': 'Exhibits and employee experiences'}

Key facts

• London office at the Foundry Building, 2 Smiths Square, W6 8AF
• Delivered the 2014 Commonwealth Games opening and closing ceremonies in Glasgow (Wikipedia)
• Ran the Mayor of London New Year's Eve fireworks 2003 to 2022 (Wikipedia)
• Motto: "Be Extraordinary" (own profile)

Website: jackmorton.com